Right image

From Beauty We Shape Life

A sample subtitle to be replaced with real content.

Left image

About Al Shaheera

Al Shaheera is a leading Iraqi company in beauty and fragrances. Starting from a small shop in 1998, it has become one of the most trusted brands in the Iraqi market. We offer a wide range of high‑quality international products and aim to create a unique shopping experience that enhances our customers’ confidence and beauty, while continuously innovating to keep pace with the latest trends in the world of beauty.

1998
Al Shaheera founded
2011
Al Shaheera registered as an official company
2012
Mansour Mall branch opened
2013
Arassat Al-Hindiya branch opened
2018
Baghdad Mall branch opened
2019
Princes Street branch opened
2020
Dream City branch opened
2023
Erbil branches opened: Bakhtiari & Majidi Mall
2024
Launched Al Shaheera App, HQ established, Karbala Harith Mall and Basra Towaisa Street branches opened
Al Shaheera store
PRIVE facade
Construction works
Wood detailing

Baghdad

Al Shaheera is not just a beauty store; it is a comprehensive beauty ecosystem born in Baghdad in the mid‑90s. It has risen to top commercial value with a beauty culture that blends local authenticity with the latest global trends, expanding through premium branches and a strong digital presence offering 10,000+ genuine products.

Al Shaheera, the icon of Iraqi beauty
with longstanding expertise and modern digital services
comprehensive and innovative

Today, Al Shaheera operates as an omni‑channel platform combining the online store with iOS and Android apps that receive regular updates to enhance user experience. The AlShaheera PRIVE site offers exclusive Nabeel perfume lines and partnerships with brands like NABLA. This integrated value, supported by certified beauty experts, solidifies Al Shaheera’s position as Iraq’s leading beauty destination.